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你是一股力量 – 拥有它!
“单独我们是一滴,我们在一起就是海洋”,Ryunosuke Satoro。
除了非政府组织和一些实验组织,公司首先需要一件事:利润。这简单了吗?也许吧。但并不多。利润是普遍的关键绩效指标,几乎所有机构的圣杯 – 这就是它们所追求的。这是他们想要快乐客户的主要原因。因为快乐的顾客再次购买。购买客户可以增加收入,增加收入可以增加利润。
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这与你有什么关系?
你是那些花钱所需的人,以增加他们的利润。这不是邪恶也不是坏事。它只是资本主义市场,我们现代社会的大多数都建立在它的基础之上。每当你把钱花在你做出陈述的事情上时 – 你告诉卖家:“我喜欢那样”。他们听到你了!其背后的原理称为需求和供应。您购买的产品越多,它们生产和提供的产品就越多。没有人购买的产品将不会生产和销售(科学证明:由于MonChhiChi的市场在20世纪80年代已经饱和,他们再也没有见过!没有玩具店浪费他宝贵的商品空间用于产品,没有人购买)。
显然,公司希望满足您的更多需求。它们带来了现有产品和服务的变化以及新的产品线。他们试验看哪些有效,哪些无效。如果你买,你一定很开心 – 所以他们会生产更多。如果你不买产品,他们就会停止生产。[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_builder_container hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” hundred_percent_height_center_content=”yes” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” video_preview_image=”” border_size=”” border_color=”” border_style=”solid” margin_top=”” margin_bottom=”” padding_top=”” padding_right=”” padding_bottom=”” padding_left=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ spacing=”” center_content=”no” link=”” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”set_block” id=”” background_color=”” background_image=”” background_position=”left top” undefined=”” background_repeat=”no-repeat” hover_type=”none” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”” margin_bottom=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_text columns=”” column_min_width=”” column_spacing=”” rule_style=”default” rule_size=”” rule_color=”” class=”” id=””]
它在现实中如何运作?
让我们来一个简单的产品,如罐装番茄,让我们假设你生活在一个气候,由于现代温室,智能规划和最新的农业技术,西红柿全年都可以从当地农民那里获得。[/fusion_text][/fusion_builder_column][fusion_builder_column type=”1_1″ layout=”1_1″ spacing=”” center_content=”no” link=”” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”set_block” id=”” background_color=”” background_image=”” background_position=”left top” undefined=”” background_repeat=”no-repeat” hover_type=”none” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”” margin_bottom=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_text columns=”” column_min_width=”” column_spacing=”” rule_style=”default” rule_size=”” rule_color=”” class=”” id=””]
购买番茄罐头会发生什么?你给超市的采购部门发了什么信息?你当地的农民会听到什么?你当地政府会听到什么?
番茄罐头是保质期长的产品 – 可能持续数年。对于此类产品,购买流程通常不涉及人为决策 – 一切都自动生效。你(以及其他一些人)经常买罐装西红柿。超市系统“学习”平均消费,例如一个月内。它知道引入新罐头所需的时间,并从当地批发商处订购。
当地批发商也这样做 – 他的系统将从批发商那里订购,例如在意大利(或从哪里获得它们最便宜)。根据他们的合同,双方中的一方将保留运输公司的运输能力,该运输公司将从其供应商订购新的集装箱和集装箱船。他们需要中国的新钢材来生产这些新的集装箱和船舶。在此过程中,将建立新的钻机,为生产和运输提供更多的石油。这一切都是因为你喜欢你的西红柿罐头。
夸张的?好吧,也许是一点点 – 但你得到了图片。
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是的,但这不是很多工作吗?
该死,你说得对!我们怎么能看不到?!从长远来看,花在罐装西红柿上的钱会创造并挽救成千上万的就业机会。可是等等。您当地的农民和当地市场会发生什么?如果您从国外购买,他们会向谁销售产品?如果他们不能出售,他们将如何赚取钱来购买您工作的公司的产品或服务?
当然,国际贸易创造了很多就业机会。当涉及到工作时,无管制的市场可能是残酷的 – 请问当地的农民。他面临着来自气候较好的国家的竞争,很可能是对农药的监管不那么严格,工人权利较少(如果有的话),税收减少以及政府对某些产品出口时的政府支持(讨论为什么政府支持生产过剩)商品会填满一本书 – 也许我们会在另一篇文章中描述。
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环境负担
您不仅有权决定,谁和哪里有工作 – 您还决定环境后果。如上所述,国际贸易产生并释放大量二氧化碳。即使你骑自行车从超市拿起罐装西红柿 – 也不会减少二氧化碳的产量。
仔细观察您的购买行为,超市和供应链背后听到并理解,无论您是否关注环境。即使他们的私人意见可能不同 – 他们也会听你的。你想要远方的货物吗?这就是获得你的钱所需要的? “我们会这样做 – 因为如果我们不这样做,那么比赛将会发生!”
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行动不一定是累人的
您不需要在最讨厌的连锁超市的总部门前吟唱“更多工作”或“拯救环境”。通过将超级大国用作资金支出客户,可以更容易地推动变革(并且更有可能成功)。如果可能,从当地生产商处购买。如果不是针对国家公司。选择时令水果和蔬菜 – 全年无需吃草莓。喜欢在季节吃它们,然后期待明年。
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结束
“金钱使世界转“仍然有效现代经济学。在我们的现代世界 – 使用行为分析系统,预测分析,自动化供应链 – 您如何花钱比以往任何时候都更重要。发送正确的信号是你的力量和责任。它掌握在您的手中(和您的钱包),哪些产品在我们的超市销售,他们来自哪里以及人们将在哪里保住工作。
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冲浪……
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